Corporate Tools and technology 28.04.15

Camso.co : what you need to know

We are proud to present our new website that's 100% dedicated to the OTR industry. The site is the first of its kind to feature product and system selectors for OTR tires, tracks and track system for the construction, material handling, agriculture, and powersports industries.

“We developed the site for those who work and play on a surface that isn’t a road. That means providing information and tools wherever and whenever users need them regardless of the device they’re using: a phone, a tablet or a computer,” says Benoît Bessette, Vice President Marketing and Communications at Camso. The site is a fully portable product selector for users of OTR equipment.

Product selector: finding the best solution made easier

An innovative feature of Camso.co is its intelligent product finder. Simple navigation and menu items enable visitors to select multiple options related to their work or application needs. The system suggests the best product and a choice of suitable alternatives. This makes it easier for users to evaluate products on criteria such as energy efficiency, product life cycle, ride comfort, traction, floatation, versatility and stability.

Camso.co: a leader sharing useful information

The site also offers editorial content created by Camso product specialists. Their unique view of the industry helps explain the specific product needs and niches of the OTR industry. The content informs visitors on: how to select the right track or tire for a construction application, what to consider when buying forklift tires, what are the benefits of tracks in agricultural operations or how to equip an ATV with a track system.

The site was designed to reflect the company’s new name and identity: Camso, the Road Free company. 100% of the content and its industrious tools are focused on helping users overcome mobility issues in off-the-road tire and track applications in the four sectors in which the company operates.